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A Beauty Tech Company: Gama Italy Professional founded by Mario Gardini in 1969, in the industrial suburbs of Bologna, Italy. Since its inception, the company has become synonymous with research and innovation with the launch of the world’s first professional hair straightener. Today the brand is present in over 50 countries around the world, with its headquarters in San Pietro in Casale (BO) and four production sitesdivided between Brazil, Argentina, Italy and China. From hair straighteners to hair dryers, from curling irons to shavers, clippers and trimmers, to hair nourishing products, Gama is proud to offer cutting-edge technology solutions for both professional and consumer targets. Our strength can be described in two words: Research and Innovation. These are the two principles that daily guide our every step, from research, to testing and production Con pWith passion and dedication, we always strive to develop new technologies and solutions to optimize the user experience in all contexts.

We’ve always been first mover, from our roots with the first ever flat-iron, to currently reinventing of the professional hairdryer. Our mission is to offer professional revolutionary, ergonomic, durablehair care tools and technologies to facilitate styling work in the salon and at home.

Translating the needs and desires of professionals, women in love with the world of beauty and men without fear of playing with their style into complex, yet easy to use tools that enhance user experience to the maximum is part of our creative ability.

The characteristics that render our products unique are:

• Lightness & Easy Handling: For maximum comfort, even in the case of prolonged use.
• Air Flow & Heating: Optimize styling, with maximum time efficiency and minimum heat-stress.
• Power, Efficiency & Efficacy: To make better, more precise and durable hairstyles.