What is it?
As intense as it gets. BOLD COLOR WASHES deliver bold, vibrant colour with minimal effort and impressive long-lasting results. Thanks to the semi-permanent performance in a sulfate-free** shampoo base, the highly-pigmented formulas provide one-step colouration – fast!

What can you do with it?
The next big thing on the salon colour menu: BOLD COLOR WASHES means that hairdressers and clients alike can enjoy quick and effortless semi-permanent applications at the backwash... even on darker hair bases.

What is the big deal?
Thanks to multiple application methods in four versatile shades, hairdressers can offer their clients truly personalised services, including all-over colour for an eye-catching fashion statement, a bold colour refresh, or a variety of creative techniques for a multi-tonal effect!

• Cleanse and colour in one simple step
• Available in four bold colours
• Highly concentrated formulas for intense colour results
• Fast colour deposit with semi-permanent performance in a shampoo base
• Visual development time from 3-5 minutes and up to 20 minutes
• Application possible on darker hair bases
• Intense high-shine finish