Conscious Beauty

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Kenra Dry Volume Burst 7.5oz

Kenra Dry Volume Burst 3 delivers up to 9 times the volume from roots to ends with a dry application..

Item # RKE-KEN-FDVB07

$22.85

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Kenra Design Spray 10oz

Kenra Design Spray 9 provides the ultimate in style versatility and memory hold. This light hold sty..

Item # RKE-KEN-FDS10

$23.30

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Kenra Daily Provision Leave-In Conditioner 8oz

Kenra Daily Provision is the essential leave-in spray with endless possibilities. This lightweight f..

Item # RKE-KEN-FDP08

$17.71

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Kenra Curl Glaze Mousse 6.8oz

Kenra Curl Glaze Mousse 13 glazes each individual curl for shine, control, and definition. This non-..

Item # RKE-KEN-LCGM07

$21.68

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Kenra Curl Defining Creme 3.4oz

Kenra Curl Defining Creme 5 refines and separates curls and waves while taming frizz and flyaways. H..

Item # RKE-KEN-LDC03

$22.00

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Kenra Color Protecting Shampoo 34oz

Preserve color and leave hair looking vibrant, shiny and nourished with Kenra® Color Protec..

Item # RKE-KEN-CCPS34

$42.12

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Kenra Color Protecting Shampoo 10oz

Preserve color and leave hair looking vibrant, shiny and nourished with Kenra® Color Protec..

Item # RKE-KEN-CCPS10

$15.80 $21.06

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Kenra Color Protecting Conditioner 34oz

Preserve color and leave hair looking vibrant, shiny and nourished with Kenra® Color Protec..

Item # RKE-KEN-CCPC34

$42.12

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Kenra Color Protecting Conditioner 10oz

Preserve color and leave hair looking vibrant, shiny and nourished with Kenra® Color Protec..

Item # RKE-KEN-CCPC10

$15.80 $21.06

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Kenra Clarify Shampoo 34oz

Deeply cleanse and help remove damaging impurities and dulling deposits* including hard water, metal..

Item # RKE-KEN-CCLS34

$42.12

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Kenra Clarify Shampoo 10oz

Deeply cleanse and help remove damaging impurities and dulling deposits* including hard water, metal..

Item # RKE-KEN-CCLS10

$15.80 $21.06

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Kenra Artformation Spray 10oz

Kenra Artformation Spray 18 provides instant volume and styling control. This fast-drying formula gi..

Item # RKE-KEN-FAS10

$22.85

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Kenra Anti-Humidity Spray 5 5oz

Kenra Anti-Humidity Spray 5 provides long-lasting frizz and static control. This lightweight formula..

Item # RKE-KEN-FAH05

$22.85

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Joico Youthlock Treatment Masque 5oz

When you want to unmask your hair’s glory days, look no further than YouthLock Treatment Masqu..

Item # RJO-JOI-SYLTM05

$21.83

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Joico Youthlock Shampoo 10oz

Infusing ageless body, shine, manageability, and bounce, YouthLock Shampoo revitalizes hair with the..

Item # RJO-JOI-CYLS10

$20.27

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Joico Youthlock Conditioner 8oz

Reinventing dry, brittle hair that’s falling short these days, YouthLock Conditioner delivers ..

Item # RJO-JOI-CYLC08

$20.27

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Joico Youthlock Blowout Creme 6oz

It’s time to embrace a return to shiny, smooth, soft hair with YouthLock Blowout Crème,..

Item # RJO-JOI-LYLBC06

$18.71

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Joico Weekend Hair Dry Shampoo 5.5oz

Take a welcome break from time-consuming wet-washes and blowouts without sacrificing an ounce of sty..

Item # RJO-JOI-FWH05

$21.84

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Joico Power Whip Whipped Foam 10oz

Even the feistiest, frizz-producing humidity doesn’t stand a chance against the frizz-fighting..

Item # RJO-JOI-LPW10

$21.84

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Joico Power Spray Fast Dry Finishing Spray 9oz

Power up with an ultra-firm-hold hairspray that delivers a fine aerosol mist – minus flaking a..

Item # RJO-JOI-FPS09

$18.56 $21.84

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Joico Power Spray Fast Dry Finishing Spray 1.5oz

Power up with an ultra-firm-hold hairspray that delivers a fine aerosol mist – minus flaking a..

Item # RJO-JOI-FPS01

$10.13

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Joico Moisture Recovery Treatment Balm 8.5oz

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-SMRTB08

$21.83

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Joico Moisture Recovery Moisturizing Shampoo 34oz

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-CMRMS32

$38.21

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Joico Moisture Recovery Moisturizing Shampoo 10oz

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-CMRMS10

$15.59

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Joico Moisture Recovery Moisturizing Conditioner 8.5oz

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-CMRMC08

$15.59

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Joico Moisture Recovery Moisturizing Conditioner 34oz

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-CMRMC32

$38.21

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Joico Moisture Recovery Litre Duo

These water-loving formulas help deeply quench the thirstiest strands with our bio-diverse Hydramine..

Item # RJO-JOI-XD245

$61.14

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Joico K-PAK Regular Litre Duo

Turn your cleansing into the first step of a reconstruction process specifically designed for any ha..

Item # RJO-KPA-XD105

$64.88

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Joico K-PAK Reconstructor Deep Penetrating Treatment 5.1oz

Joico's award-winning, Deep-Penetrating Reconstructor—known as The 5-Minute Miracle—has ..

Item # RJO-KPA-SR05

$20.27

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Joico K-PAK Reconstructing Shampoo 34oz

Formulated with damage-seeking Keratin and Guajava Fruit Extract, this gentle shampoo helps fortify ..

Item # RJO-KPA-CRS34

$40.55

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Joico K-PAK Reconstructing Shampoo 10oz

Formulated with damage-seeking Keratin and Guajava Fruit Extract, this gentle shampoo helps fortify ..

Item # RJO-KPA-CRS10

$17.15

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Joico K-PAK Reconstructing Conditioner 8.5oz

On a mission to repair hair that’s seen one too many blowouts and color changes? This restorat..

Item # RJO-KPA-CRC08

$17.93

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Joico K-PAK Reconstructing Conditioner 34oz

On a mission to repair hair that’s seen one too many blowouts and color changes? This restorat..

Item # RJO-KPA-CRC34

$40.55

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Joico K-PAK Hydrator Intense Treatment 8.5oz

Intense Hydrator is a profoundly nourishing treatment, offering immediate hydration to hair that des..

Item # RJO-KPA-SH08

$17.93

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Joico K-PAK Hydrator Intense Treatment 34oz

Intense Hydrator is a profoundly nourishing treatment, offering immediate hydration to hair that des..

Item # RJO-KPA-SH34

$47.57

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Joico K-PAK Cuticle Sealer 34oz

Joico K-Pak Professional Cuticle Sealer, this double-action pH neutralizer and cuticle sealer is an ..

Item # RJO-KPA-SCS34

$33.53

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Joico K-PAK Color Therapy Luster Lock Treatment 8.5oz

With just one treatment, this deep-repairing wonder unlocks out-of-this-world color vibrancy, mirror..

Item # RJO-KPA-SLL08

$31.97

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Joico K-PAK Color Therapy Luster Lock Treatment 5.1oz

With just one treatment, this deep-repairing wonder unlocks out-of-this-world color vibrancy, mirror..

Item # RJO-KPA-SLL05

$16.96 $22.61

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Joico K-PAK Color Therapy Luster Lock Treatment 17oz

With just one treatment, this deep-repairing wonder unlocks out-of-this-world color vibrancy, mirror..

Item # RJO-KPA-SLL17

$35.09

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Joico K-PAK Color Therapy Luster Lock Multi-Perfector 6.7oz

With just one treatment, this deep-repairing wonder unlocks out-of-this-world color vibrancy, mirror..

Item # RJO-KPA-FLLMP07

$16.96 $22.61

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Joico K-PAK Color Therapy Luster Lock Glossing Oil 2.1oz

At a loss for gloss? Meet your hair’s daily “lust-have” for gorgeous color vibranc..

Item # RJO-KPA-LLLGO02

$15.20 $20.27

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Joico K-PAK Color Therapy Litre Duo

K-PAK Color Therapy Shampoo is a gentle cleanser that never strips your strands, and actually double..

Item # RJO-KPA-XD110

$64.88

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Joico K-PAK Color Therapy Color-Protecting Shampoo 34oz

This color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. ..

Item # RJO-KPA-CCPS34

$40.55

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Joico K-PAK Color Therapy Color-Protecting Shampoo 10oz

This color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. ..

Item # RJO-KPA-CCPS10

$12.86 $17.15

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Joico K-PAK Color Therapy Color-Protecting Conditioner 8.5oz

Choosing a shampoo that won’t zap the zing out of your new shade is obvious—but you&rsqu..

Item # RJO-KPA-CCPC08

$13.45 $17.93

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Joico K-PAK Color Therapy Color-Protecting Conditioner 34oz

Choosing a shampoo that won’t zap the zing out of your new shade is obvious—but you&rsqu..

Item # RJO-KPA-CCPC34

$40.55

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Joico K-PAK Clarifying Shampoo 34oz

Need a hair-refresh? This deeply detoxifying shampoo clears the way for shiny, bouncy, healthy-looki..

Item # RJO-KPA-CCLS34

$26.82 $33.53

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Joico K-PAK Clarifying Shampoo 10oz

Need a hair-refresh? This deeply detoxifying shampoo clears the way for shiny, bouncy, healthy-looki..

Item # RJO-KPA-CCLS10

$13.72 $17.15

Select a quantity

Joico JoiWhip Firm Hold Design Foam 10oz

Think of JoiWhip as the mousse with a mission: to boldly boost body and shine in one airy “poo..

Item # RJO-JOI-LJW10

$21.84

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Joico JoiMist Medium Finishing Spray 9oz

Your blowout’s looking great. And you want it to stay that way, without resorting to a bulletp..

Item # RJO-JOI-FJMM09

$18.56 $21.84

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Joico JoiMist Firm Finishing Spray 9oz

Your blowout’s looking great. And you want it to stay that way, without resorting to a bulletp..

Item # RJO-JOI-FJMF09

$18.56 $21.84

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Joico JoiGel Firm Styling Gel 8.5oz

Hair that’s tough, tenacious, thick, even coarse at times needs a styling gel that will fearle..

Item # RJO-JOI-LJGF08

$16.38

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Joico Joifull Volumizing Styler 3.1oz

Dreaming of bigger and better hair? Here's the hero that swoops in with body, bounce, and brill..

Item # RJO-JOI-LJVS03

$19.49

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Joico Joifull Volumizing Shampoo 34oz

JoiFull Volumizing Shampoo leaves strands clean with a sheen uniquely nourished and ready for the ex..

Item # RJO-JOI-CJVS32

$38.21

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Joico Joifull Volumizing Shampoo 10oz

JoiFull Volumizing Shampoo leaves strands clean with a sheen uniquely nourished and ready for the ex..

Item # RJO-JOI-CJVS10

$15.59

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Joico Joifull Volumizing Conditioner 8.5oz

Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients d..

Item # RJO-JOI-CJVC08

$15.59

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Joico Joifull Volumizing Conditioner 34oz

Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients d..

Item # RJO-JOI-CJVC32

$38.21

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Joico Joifull Litre Duo

JoiFull Volumizing Shampoo leaves strands clean with a sheen uniquely nourished and ready for the ex..

Item # RJO-JOI-XD255

$61.14

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Joico HydraSplash Replenishing Leave-In 3oz

Perfect as a pre blow dry and reduce frizz, leave in after your cleanse and condition routine, this ..

Item # RJO-JOI-LHSRLI03

$19.49

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Joico Hydrasplash Litre Duo

Even fine to medium hair gets thirsty...and deserves a tall drink of water that doesn't make it fall..

Item # RJO-JOI-XD250

$61.14

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Joico HydraSplash Hydrating Shampoo 32oz

Even fine to medium hair gets thirsty... and deserves a tall drink of water that doesn't make it fal..

Item # RJO-JOI-CHSS32

$38.21

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Joico HydraSplash Hydrating Shampoo 10oz

Even fine to medium hair gets thirsty... and deserves a tall drink of water that doesn't make it fal..

Item # RJO-JOI-CHSS10

$15.59

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Joico HydraSplash Hydrating Gelee Masque 5.1oz

A unique gelée treatment, powerful enough to create a wave of healthy hydration without overp..

Item # RJO-JOI-SHSGM05

$21.83

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Joico HydraSplash Hydrating Conditioner 8.5oz

Forget about those dense, overly creamy moisturizing formulas that leave dry, fine hair flat and lif..

Item # RJO-JOI-CHSC08

$15.59

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Joico HydraSplash Hydrating Conditioner 32oz

Forget about those dense, overly creamy moisturizing formulas that leave dry, fine hair flat and lif..

Item # RJO-JOI-CHSC32

$38.21

Select a quantity

Joico Humidity Blocker+ Finishing Spray 5.1oz

Don’t let your fresh blowout or pristine flat-iron style go unprotected against rainy, humid w..

Item # RJO-JOI-FHB05

$21.84

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Joico Heat Hero Glossing Thermal Protector 5.2oz

The instant you spray it on, this brilliant hair guardian springs into action, protecting each stran..

Item # RJO-JOI-FHH05

$21.84

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Joico Hair Shake Texturizing Finisher 5.1oz

The minute you shake it, you’ll know this radically different liquid-to-powder texturizer is g..

Item # RJO-JOI-FHS05

$21.84

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Joico Flip Turn Volumizing Finishing Spray 9oz

Shine-boosting Flip Turn is the spray that never flakes out on you. Work all the angles with ease &n..

Item # RJO-JOI-FFT09

$18.56 $21.84

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Joico Dream Blowout Thermal Protection Cream 6.6oz

Dream blowouts do come true! JoicoHeat24 Get the luxuriously soft, smooth, long-lasting blowout of ..

Item # RJO-JOI-LDB07

$18.72

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Joico Defy Damage Sleepover Overnight Treatment 3oz

Rise and shine with Defy Damage Sleepover, our bedtime bond-strengthener that nourishes hair while y..

Item # RJO-DEF-SSO03

$22.61

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Joico Defy Damage Protective Shield 3.4oz

Defy Damage Protective Shield guards against thermal and UV damage Instant daily protection from ..

Item # RJO-DEF-LPS03

$22.61

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Joico Defy Damage Protective Shampoo 34oz

With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser sw..

Item # RJO-DEF-CPS32

$51.47

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Joico Defy Damage Protective Shampoo 10oz

With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser sw..

Item # RJO-DEF-CPS10

$21.05

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Joico Defy Damage Protective Masque 5oz

Defy Damage Protective Masque for bond strengthening & color longevity Helps to rebuild broke..

Item # RJO-DEF-SPM05

$22.61

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Joico Defy Damage Protective Masque 1.7oz

Defy Damage Protective Masque for bond strengthening & color longevity Helps to rebuild broke..

Item # RJO-DEF-SPM02

$9.35

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Joico Defy Damage Protective Conditioner 34oz

Joico Defy Damage Protective Conditioner replenishes lost moisture, restores softness and boosts hai..

Item # RJO-DEF-CPC32

$51.47

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Joico Defy Damage Protective Conditioner 10oz

Joico Defy Damage Protective Conditioner replenishes lost moisture, restores softness and boosts hai..

Item # RJO-DEF-CPC10

$21.05

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Joico Defy Damage Litre Duo

Joico Defy Damage Shampoo swiftly sloughs away dirt, impurities, and buildup without roughing up the..

Item # RJO-DEF-XD110

$82.35

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Joico Defy Damage KBOND20 Power Masque 8.5oz

Limited Edition Size. Delivering instantly transformative results, KBOND20 merges award-winning hair..

Item # RJO-DEF-SKB2PM08

$34.31

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Joico Defy Damage KBOND20 Power Masque 5oz

Delivering instantly transformative results, KBOND20 merges award-winning hair repair with Defy Dama..

Item # RJO-DEF-SKB2PM05

$34.31

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Joico Defy Damage Invincible Bond Protector 6oz

Introducing Defy Damage Invincible Frizz-Fighting Bond Protector, a multi-tasking conditioning spray..

Item # RJO-DEF-FIBP06

$22.61

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Joico Defy Damage Detox Shampoo 34oz

Say goodbye to buildup & hello to healthy hair! Wash away hard water residue, trace mineral..

Item # RJO-DEF-CDS32

$51.47

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Joico Defy Damage Detox Shampoo 10oz

Say goodbye to buildup & hello to healthy hair! Wash away hard water residue, trace mineral..

Item # RJO-DEF-CDS10

$21.05

Select a quantity

Joico Curls Smooth & Bounce Hydrating Foam 6.7oz

The Joico Curls Like Us Smooth & Bounce Curl Hydrating Foam is designed specifically for curly h..

Item # RJO-JOI-LCLUSB07

$20.27

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Joico Curls Hydrate & Define Creme Styler 6.7oz

Joico Curls Like Us Hydrate & Define Curl Crème Styler delivers touchable definition, the..

Item # RJO-JOI-LCLUHD07

$19.49

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Joico Curls Define & Seal Defining Gelee 8.5oz

The Joico Curls Like Us Define & Seal Curl Defining Gelée is a product designed to enhanc..

Item # RJO-JOI-LCLUDS08

$17.93

Select a quantity

Joico Curl Confidence Defining Creme 5.9oz

Celebrate your texture with Curl Confidence Defining Creme—a frizz-busting boost of shine, hyd..

Item # RJO-JOI-LCCDC06

$18.72

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Joico Colorful Glow Beyond Anti-Fade Serum 2oz

For color longevity - imagine an instant, noticeable, stunning hit of vibrancy – the kind of p..

Item # RJO-JOI-LCGB02

$19.49

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Joico Colorful Anti-Fade Shampoo 32oz

A gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! Wit..

Item # RJO-JOI-CCAFS32

$38.21

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Joico Colorful Anti-Fade Shampoo 10oz

Joico Colorful Anti-Fade Shampoot takes out what you DON’T want, and leaves behind everything ..

Item # RJO-JOI-CCAFS10

$15.59

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Joico Colorful Anti-Fade Conditioner 8.5oz

Colorful Anti-Fade Conditioner for color longevity - This brilliantly hydrating, daily conditioner d..

Item # RJO-JOI-CCAFC08

$15.59

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Joico Colorful Anti-Fade Conditioner 32oz

Colorful Anti-Fade Conditioner for color longevity - This brilliantly hydrating, daily conditioner d..

Item # RJO-JOI-CCAFC32

$38.21

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Joico Color Intensity Yellow 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CIY

$14.43

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Joico Color Intensity True Lav 4oz

True Lav Joico Color Intensity 4oz Joico Color Intensity True Lav is Passionate and Unafraid to be ..

Item # PJO-CIN-CITL

$14.43

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Joico Color Intensity True Blue 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CILTB

$14.43

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Joico Color Intensity Titanium 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CILT

$14.43

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Joico Color Intensity Soft Pink 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CISP

$14.43

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Joico Color Intensity Silver Ice 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CISI

$14.43

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Joico Color Intensity Sapphire Blue 4oz

Joico Vero K-PAK Color Intensity Color System gives haircolor pros the power to create vivid, on-tre..

Item # PJO-CIN-CIS

$14.43

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